We get you in front of the searches that happen before someone's ready to commit, and still visible when they finally are. That's what SEO for kitchen fitters should actually do.
Built specifically for UK kitchen fitting businesses.
Every completed installation is proof of what you can do, but only if the photos are actually built to be found.
Unoptimised project photos sit on your site being seen by people who already know you. Properly labelled, described, and structured, those same images become genuine search assets: the kind of specific, real proof that turns a browsing visitor into someone requesting a quote. Most kitchen fitters have the portfolio. Very few have it working for them.
"Kitchen fitting" isn't one search. It's at least three, and each one needs its own content.
Some customers have already bought their units from a national retailer and just need someone to install them. Others want doors, worktops, or cabinets replaced without touching the rest of the room. Others still are stripping a kitchen back to the studs for a full renovation, coordinating plumbing, electrics, and flooring along the way.
Treating all three as one generic "kitchen fitting" page loses the specificity that actually convinces someone their exact job is one you understand.
Nobody wakes up, Googles a kitchen fitter, and books a project before lunch. There's a browsing stage, looking at ideas and getting a feel for cost. Then a comparison stage, actually weighing up a few fitters. Only then does someone request a quote.
Chasing broad, early-stage searches like general kitchen inspiration content might bring traffic, but it rarely brings a call. Targeting the searches closer to that final decision, the ones with real buying intent behind them, is what actually fills a diary.
Local SEO for kitchen fitters means showing up throughout the whole decision.
Technical fixes, service pages, and local search work, aimed at getting you in front of the right search at the right stage, whether someone's still browsing ideas or ready to book. Most of the hours go here.
Google Business Profile optimisation, local relevance and the citations that help you compete in the map pack.
The same discipline, extended to how AI tools answer kitchen-related questions. Built into the standard work already covered above, at no extra cost.
Built from the same core work, used where it makes sense for your business.
Each month's work is aimed at one outcome: your phone ringing. Here's what that actually looks like:
Every hour is logged and yours to see on request, with the specifics of what gets worked on agreed together ahead of time.
| Typical agency | Us, a small team | |
|---|---|---|
| Growth plan cost | ~£2,500/month | £975/month |
| Who does the work | Often a junior, account passed around | Always a senior expert, never a junior |
| Contract | Often 6 months minimum | 3 months minimum, then month to month |
| Pricing | Vague quote | Stated plainly, upfront |
| Continuity | Staff change, accounts get reassigned | Same small team, from day one to year three |
If a fixed monthly retainer doesn't suit your business, project-based pricing can be arranged instead.
Four steps. No obligation until step four.
A direct conversation about your business, your goals, and an honest view on whether this makes sense to pursue.
Your technical setup and content, reviewed against the kitchen fitters currently outranking you, with everything prioritised clearly.
A plain-English explanation of what we found and what we'd tackle first.
If the audit shows a genuine opportunity and we're both happy with the fit, we start with a 3-month minimum.
Your SEO, GEO/AI visibility, Google Business Profile, social presence, and email, reviewed and prioritised on a call.
A growth-focused SEO retainer from an agency averages ~£2,500 a month, because a team big enough to need account managers and junior staff has to charge that just to make any money. We keep it small and senior on purpose: no account managers, no juniors learning on your budget, so experienced work costs a fraction of that at every tier below.
A monthly technical pass plus one focused push, whichever your site needs most. A sensible way to see how this works before committing further.
Full month-to-month strategy across SEO, GEO, and content, spent on whatever moves the needle most. 3-month minimum, then month to month.
Everything in Growth, plus priority turnaround and a monthly strategy call, for businesses that want this moving as fast as possible.
A site built around getting visitors to actually enquire is worth more than one that just looks good. New builds start at £495, fast and simple, with your finished work front and centre. An existing site that isn't converting can be rebuilt onto something that does.
Yes, that's often the single biggest opportunity. Most kitchen fitters have great finished work sitting unoptimised on their site. Properly labelled, described, and structured, those photos become genuine proof that helps convert a visitor into an enquiry.
Yes, because they're searched for completely differently. A generic "kitchen fitting" page tries to serve all three and usually convinces nobody. Dedicated content for each gives Google, and the customer, something specific to match against.
Generally, no, at least not first. Those searches bring traffic but rarely convert quickly. Targeting the more specific searches closer to a real decision tends to bring far better results, faster.
Some fixes show up within a couple of weeks. Competitive rankings tend to take two to three months to move meaningfully, roughly why the retainer runs on a 3-month minimum.
The work still happens and gets reported every month regardless: audits, fixes, content. No honest provider can guarantee rankings, since that sits with Google's algorithm. What's guaranteed is the work itself, and straight talk if something isn't tracking well.
3 months minimum, since that's roughly how long SEO needs to show real movement. After that, it's month to month. Most agencies ask for six; this is about half.
Time is logged hour by hour and yours to see on request. Rather than a fixed checklist, we agree specific, tangible deliverables together before the month begins: page optimisations, technical fixes, Google Business Profile updates, citations, or new content, based on what will help most.
A small senior team on the work throughout, never handed off to a junior. Pricing stated clearly upfront. You reach the team directly. The comparison table above breaks it all down.
It's genuinely free. It's how you see real findings on your own site before spending anything. We've worked with kitchen fitters and plenty of other trades across our combined SEO careers.
Both. New builds start from £495 and are designed to convert, and an existing site that isn't performing can be rebuilt. If the site itself is holding you back, that's often worth sorting first.
No issue, it can be built in as part of getting started.
Kitchen fitters directly, plus plumbers, roofers, electricians, and other trades and construction businesses across our combined SEO careers, alongside home improvement, glazing, logistics, and certification services. Budgets have ranged from small local jobs to international campaigns above £10,000 a month.
We'll look at your current visibility, the services you're targeting, your Google Business Profile and the competitors already outranking you. Then we'll show you what we'd fix first.
We've worked with kitchen fitters and plenty of other trades across our combined SEO careers.
Other trades search differently to kitchen fitters. Here's what matters for them:
Every part of the retainer, explained on its own page: